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Rainforest Tree Houses

Daintree Rainforest - Tropical Rainforest - Rain Forest - Forest

Environmentally Living - Simple Living - Sustainable Tourism - Sustainable Path





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Poverty Alleviation Through Tourism Development

RRP $363.99

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The book offers a comprehensive and integrated approach to the topic of tourism development and its contribution to the fight against poverty. Tourism development is credited to be a powerful source of regional development and improvement in developing countries, and the focus of the book is on the world's poorest areas and how tourism connects to the poor and unlocks opportunities to escape the poverty trap.

This book takes a comprehensive and unique approach by combining a decade of research on the effects of tourism development on poverty reduction in Latin America. The book explores poverty and its impact on development at the macro and micro levels. Then, it goes on to focus on tourism development and its effects on growth, inequality, and poverty reduction and how these dynamic relationships affect the most vulnerable groups of society. The research also documents on how the poor perceive tourism development on their lives and if they see it as an important vehicle to help them escape from poverty. Lastly, the authors map the conditions under which tourism can reach the poor and how tourism can offer opportunities for impoverished areas and their residents.

Combining tourism dynamics, development economics, poverty reduction, business practices, and a sustainable perspective, the book takes a broad look at this important issue. The book will be informative and valuable to a higher educational audience, including academia and researchers, as well as practitioners, policymakers, and international organizations, and graduate students.


Sustainable Tourism On A Finite Planet

RRP $363.99

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 Sustainable Tourism on a Finite Planet challenges readers to consider the new skills, tools and investments required to protect irreplaceable global resources from the impacts of escalating tourism demand in the next 50 years. This volume documents how technology is driving a travel revolution and propelling the growing global middle class to take leisure trips at unprecedented rates. Travel and tourism supply chains and business models for hotels, tour operators, cruise lines, airlines and airports are described with key environmental management techniques for each sector.

This book recommends that decision makers assess the current and future value of natural, social and cultural capital to guide investment in destinations and protect vital resources. Case studies illustrate why budgets to protect local destinations are consistently underestimated and offer guidance on new metrics.Innovative approaches are proposed to support the transition to green infrastructure, protect incomparable landscapes, and engage local people in the monitoring of vital indicators to protect local resources.

Sustainable Tourism on a Finite Planet provides students, professionals and policy makers with far reaching recommendations for new educational programs, professional expertise, financing, and legal frameworks to lower tourism's rapidly escalating carbon impacts and protect the health and well-being of local populations, ecosystems, cultures and monuments worldwide.


Strategic Marketing In Hospitality And Tourism

RRP $432.99

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This book is a grand probe into the dynamic and evolving nature of strategic marketing in the hospitality and tourism industry. Strategic dimensions of marketing are presented and Internet is treated as an important part of the strategic marketing iceberg to promote a hybrid marketing stance by incorporating traditional marketing techniques. Multiple components of marketing are identified to formulate a strategic online marketing model that is resilient and holds potential to adapt as contemporary environments change. This book is unique in that it proposes a broader treatment of online marketing initiatives by integrating its various dimensions and treating social media both as a cash cow and as a crucial investment tool within an integrated tourism system environment. Special insights are offered on sustainability perspectives/initiatives, contemporary social media marketing strategies, and growth of mobile systems. The distinct characteristics of this piece of scholarly work lie in its: 1) update of the most recent progress made in the field of strategic marketing with special emphasis on online marketing strategies, 2) presentation of a strategic online marketing model that embraces a holistic tourism systems approach, 3) offering global insights into the manner strategic on-line marketing perspectives are pursued by different tourism sectors, and 4) developing a smart marketing paradigm that integrates different tourism sectors to promote value chain offerings in a sustainable manner. Particularly, this book makes a unique contribution to existing literature by furthering the strategic online marketing model to embrace a smart systems perspective.


Sustainable Communities: A Framework For Planning

RRP $354.99

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This book is in part a response to the attempts of governments to address increasing concerns over such environmental issues as the impact of climate change; carbon emissions; pressures from overpopulation of cities; coal seam gas extraction and depleting natural resources. The authors have developed a Sustainable Communities Framework (SCF) which incorporates social-cultural, environmental and economic sustainability principles in the process of urban planning. The authors propose a five-step SCF built on an application of sustainability tables. The book examines a wide range of urban planning practices utilizing sustainability criteria, outlining both qualitative and quantitative tools. Separate chapters discuss application of the SCF to both the natural environment and the built environment. This framework is applied to a case study of the outer Sydney growth area of Wyong Shire, Central Coast, NSW, Australia. Addressing the question of how best to measure the environment, the authors present a table for selecting indicators of sustainability, and outline sustainability scorecards which use color-coded ratings of green, red and amber to measure indicators of sustainability. The authors show how aggregating these ratings allows the framework to be scaled up for application to larger areas. Finally, the authors show how scorecards can be incorporated in sustainability reports, with actions and monitoring components. The authors also examine urban planning education including land use planning, natural resource planning and sustainable urban planning, focusing on the extent to which schools incorporate principles of sustainability. The authors offer their critique on the movement of planning practices towards a more coordinated and holistic framework, in incorporating sustainability principles. Sustainable Communities: A Framework for Planning concludes by drawing a future scenario on the application of the SCF to incorporate principles of sustainability into urban planning. The authors propose future options for SCF applications, including adopting a systems program; environmental performance monitoring and showing how the framework will accommodate the social-cultural and economic components of sustainability, in addition to the environmental ones as examined in the case study.


Strategic Marketing In Hospitality And Tourism

RRP $432.99

Click on the Google Preview image above to read some pages of this book!

This book is a grand probe into the dynamic and evolving nature of strategic marketing in the hospitality and tourism industry. Strategic dimensions of marketing are presented and Internet is treated as an important part of the strategic marketing iceberg to promote a hybrid marketing stance by incorporating traditional marketing techniques. Multiple components of marketing are identified to formulate a strategic online marketing model that is resilient and holds potential to adapt as contemporary environments change. This book is unique in that it proposes a broader treatment of online marketing initiatives by integrating its various dimensions and treating social media both as a cash cow and as a crucial investment tool within an integrated tourism system environment. Special insights are offered on sustainability perspectives/initiatives, contemporary social media marketing strategies, and growth of mobile systems. The distinct characteristics of this piece of scholarly work lie in its: 1) update of the most recent progress made in the field of strategic marketing with special emphasis on online marketing strategies, 2) presentation of a strategic online marketing model that embraces a holistic tourism systems approach, 3) offering global insights into the manner strategic on-line marketing perspectives are pursued by different tourism sectors, and 4) developing a smart marketing paradigm that integrates different tourism sectors to promote value chain offerings in a sustainable manner. Particularly, this book makes a unique contribution to existing literature by furthering the strategic online marketing model to embrace a smart systems perspective.



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Rainforest Tree Houses Articles

Daintree Rainforest Tropical Rainforest Rain Forest Forest
Environmentally Living Simple Living Sustainable Tourism Sustainable Path

Rainforest Tree Houses Books

Daintree Rainforest Tropical Rainforest Rain Forest Forest
Environmentally Living Simple Living Sustainable Tourism Sustainable Path

Rainforest Tree Houses





imageedit_5_3949838586

Website Investments